Despite threats of a hurricane Atlanta Pride could not be denied. I'm Atlanta event photographer, ally, and relative newcomer to Atlanta Don Orkoskey. This was my second year attending Pride and I continue to be impressed and humbled by the size and love that defines Atlanta Pride.
This year my sister came to visit and we spent the weekend celebrating, eating $40 quesadillas, $25 Dole Whips, and taking in the incredible atmosphere from Peachtree Street down to Piedmont Park. So here is my behind the camera look at Atlanta Pride.
Atlanta Pride is Powerful
At a time when LGBTQ people are under attack from powerful people Pride, in many ways, is returning to its roots as a form of protest. Atlanta's history as a center of the struggle for civil and human rights is in many ways a fitting location for the largest free Pride event in the US, the largest in the South, and one of the biggest overall in the country.
Pride of Place in Atlanta
One thing that struck me this year was the large number of corporations still participating. In the past this wouldn't be a big surprise but in today's political culture it was a welcome sight. With so many companies bending the knee, scrapping DEI programs, and laying off employees it was refreshing to see such a huge number of corporate participants.
With major global brands headquartered in Metro Atlanta, seeing giants like Delta Air Lines, The Coca-Cola Company, and Intuit publicly affirming their commitment to LGBTQ+ rights sends a strong signal to attendees and corporate event organizers alike. It also helps everyone know where these folks stand. It's easy to claim allyship when times are good. It's another thing to stand with people when they're under attack.
The Politics of Pride
It was equally great to see and photograph so many local leaders and candidates showing their solidarity on the streets of Midtown. Seeing public figures like Mohit Malhotra marching along the route reminded everyone of the importance of local civic engagement. I only wish our statewide candidates would have shown up.
Cross-Cultural Pride
We watched the entire parade from start to finish. One of the highlights was documenting international contingents and cultural organizations celebrating their heritage.
Living in North Druid Hills I drive past the Mexican Consulate fairly often. However, seeing Swiss, French, Irish, British, and so many other people waving their home country's flags along with their pride flag was inspiring! Atlanta truly is an international city.
Unions, Nonprofits, & Churches In The Parade
Coming from a strong union household it wasn't much of a surprise to see groups like the Teamster's marching in the parade. However, the number of churches was a welcome sign. We hear so much hate for LGBTQ people from churches, especially here in the South. These faith leaders provide a vital counter-narrative to traditional regional stereotypes.
Corporate Accountability & Community Care
One of the most shocking things to see was Children's Healthcare of Atlanta marching in the parade. In early 2025 they made the choice to stop providing gender affirming care to their patients. Hospitals across the country are doing the same but coming from Pittsburgh PA, I know that the Pittsburgh Pride organizers told UPMC that they didn't want their sponsorship or involvement.
Of course, I can't fault the individuals who work there. Knowing many people who work at Children's in Pittsburgh, I know that most employees, and certainly those marching at Pride, oppose these deadly and clinically wrong choices. So while Children's Healthcare of Atlanta employees might stand with LGBTQ people it's horrendous that their employers have abandoned and are preventing those employees from carrying out their duty of care.
Festival Energy at Piedmont Park
After watching the parade we ventured into Piedmont Park to grab some food, take some photos, shop the vendors, and enjoy the entertainment.
Pride Vendors
After eating we visited some great vendors. The heavy wind and rain disrupted Saturday's festivities (including the Trans March). However, Piedmont Park was packed on Sunday so hopefully these small businesses did okay. We made sure to do our part by buying a lot of stuff we didn't really need.
My personal award for most outstanding marketing by a Pride vendor goes to Keenan Salon for their:
I got scissored at Keenan Salon t-shirts.
When it comes to puns, funny shirts, and great looks it's hard to beat what you find at Pride.
It's just a great reminder of the creativity and imagination that flourishes when you open yourself up to love and reject the hate that anti-LGBTQ people fill their lives with.
Unforgettable Performances on the Community Stage
Without a doubt the best performances we saw at Pride were the Drag Queens on the Community Stage. This is partly a result of us not spending any time watching other performance. In our defense Atlanta Pride is HUGE! Also, the Queens we watched killed it! They were part of Sweet Tea, a queer variety show from Southern Fried Queer Pride.
I have to say, photographing events such as Pride brings me so much joy (and a bit of a back ache) but I absolutely loved it and can't wait until next year!
We didn't make it in time to see the start of the show but watching Ontari Lxry and Evie Noir perform was incredible! Plus, Taylor Alxndr was fabulous and welcoming as the host of the event as was DJ La Cochino.
Looking for Professional Event Photography in Atlanta?
Documenting high-energy events like Atlanta Pride requires capturing candid human connection, corporate sponsor engagement, and scale in fast-changing environments. Whether you are hosting a conference in Downtown Atlanta, a corporate brand activation in Buckhead, or a festival in Piedmont Park, high-quality event photography tells your brand's true story.
Explore my recent Atlanta event photography portfolio or contact WDO Photo today to discuss photography coverage for your upcoming conference, festival, or corporate gathering.
Don Orkoskey
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